May 22, 2020
How to measure OTT campaigns?
First off, what does OTT mean? Over-the-top television or OTT is the process of delivering…
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May 22, 2020
Importance of backlinks
What is a backlink on a website? Backlinks are links from a page on one…
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May 20, 2020
Introducing Facebook Shops to support struggling small businesses
In an effort to help struggling small businesses in COVID-19 times, Facebook has announced a…
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May 19, 2020
How to increase your social media followers?
You are on Facebook, you are on Twitter, you are on Instagram, but you don’t…
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May 13, 2020
5 video marketing mistakes to avoid
It really doesn’t matter if you are a freelancer, small business or a multinational corporation,…
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May 11, 2020
10 Effective ways to increase the ranking of your app
So, you have made a cool app and now you want as many people as…
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May 11, 2020
Search Engine Marketing vs. Search Engine Optimisation
You may often wonder, “What is the difference between SEO and SEM?” The difference between…
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May 8, 2020
Role of appropriate hashtags in social media marketing
Hashtags are just about everywhere. However, more often than not people don’t seem to realise…
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May 8, 2020
6 Ways to leverage SEO for Online Reputation Management
What is your online reputation? If someone has heard about your brand, they might go…
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April 29, 2020
Why is solid brand awareness important for digital business?
You ever wonder, “What is branding?” Well, when you think about Pepsi, Coca-cola, what comes…
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